Project Description
OCEAN OUTDOOR FIVE WAYS | Birmingham, England
D3 Communicates with UK Commuters
Another successful advertising project by D3, Ocean Outdoor FiveWays is located on a major junction in Birmingham, England. The intersection connects five arterial roads, as well as pedestrian subways through the center of the traffic island.
The 12m x 3m landscape display is secured to the underpass bridge above Calthorpe Road, and faces traffic heading into the city from Hagley Road, Edgbaston Stadium, and the M5 motorway.
Superior images. Maximized viewing.
Ocean Outdoor Five Ways features premium Black Package SMD (Surface Mount Diode) technology. Boasting extremely high contrast ratios, the design delivers superior image definition and maximized viewing angles. Advertisers include Samsung, Shell Oil, and O2 UK, a telecommunications services provider in the UK.
The Specs: How We Did It
Display
- D3® XVIEW® XV10 SMD LED Displays
- 288 x 1,184 pixels
Control System and Software Solution
- D3® AEP™ Advanced Element Processor
- D3® TrueControl Display Manager