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CityScreen Edinburgh Gateway is located on on the western approach to Edinburgh, Scotland’s capital city, and at 18m x 4.5m is now the largest outdoor LED roadside billboard in Scotland measuring 80 square metres. The 12mm SMD LED display was retrofitted to an existing traditional backlit display sign structure. The enormous display houses 784 individual 12mm LED modules which use D3’s unique patented louver design to create a seamless display.
Maserati was named as the launch advertiser, with further brands including Mercedes-Benz, Audi and Glenfiddich taking advantage of the new high profile LED display.
“The spectacular Edinburgh Gateway display demonstrates our ability to create incredible large format display solutions. Another great example of our full turnkey capabilities” commented David Neale, director at Dynamic Digital Displays Europe.
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" The biggest permanent display in the City of Edinburgh just got better with our latest D3 digital screen installation. This reflects our continued investment in cutting edge technology, ensuring that we offer our clients market leading OOH opportunities."
Marc Keenan, Managing Director - Forrest Media