D3 Introduces Indoor 4mm LED Display

Tuesday, November 26, 2013

D3 Introduces Indoor 4mm High Resolution LED Display Solution at Express Flagship Store

From LIGHTimes Online

D3 LED, LLC (D3) of New York, a maker of turnkey LED display and lighting solutions, introduced two custom indoor 4mm high-resolution LED displays at the opening of a new flagship store in San Francisco's Union Square for U.S. specialty retail apparel chain Express Inc. Using its new indoor 4mm high-resolution LED display solution, D3 created two distinct digital canvases for Express to provide brand content and enrich the customer experience.

D3's 13-foot-high digital LED column welcomes visitors to Express Union Square with high-definition content featuring the brand's four lifestyles. According to D3, this curved 4mm high-resolution LED column is the only 4mm LED display in the world having a 36 in. or less convex radius. D3 designed a 121.52 sq. ft., 4mm high-resolution LED display for above the store's cash wrap area, to create a branded focal wall visible that is visible from any point on the store's main floor.

Express was looking for a company that could deliver state-of-the-art display systems and act as a true partner throughout the process of developing a customized display solution. D3's project team reportedly collaborated with Express on several aspects of the project, and provided insights into the operation and long-term sustainability of the displays.

"Our vast experience in the retail space was instrumental in bringing this project to fruition," said Jason Barak, D3 managing partner. "From concept to design to execution, we could not be more pleased and look forward to working with the Express team on future customer engagement projects, said Barak."

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