D3 Delivers Largest Outdoor LED Display in Scotland

Thursday, June 05, 2014


Birmingham, UK / June 9, 2014– The European Headquarters of D3 LED, LLC (D3), a global technology company that manufactures turnkey LED display solutions, today announced the completion of its fourth CityScreen LED display commissioned by Forrest Media, the longest running privately owned outdoor advertising company in the UK. Located on the western approach to Edinburgh, Scotland’s capital city, the 18m x 4.5m display is now the largest outdoor LED roadside billboard in Scotland measuring 80 square metres.

“The biggest permanent display in the City of Edinburgh just got better with our latest D3 digital screen installation. This reflects our continued investment in cutting edge technology, ensuring that we offer our clients market leading OOH opportunities” said Marc Keenan, managing director at Forrest Media.

D3 provided a full turnkey solution that replaced a traditional backlit display and retrofitted an existing sign structure. The enormous display houses 784 individual 12mm LED modules which use D3’s unique patented louver design to create a seamless display.

Maserati was named as the launch advertiser, with further brands including Mercedes-Benz, Audi and Glenfiddich taking advantage of the new high profile LED display.

“The spectacular Edinburgh Gateway display demonstrates our ability to create incredible large format display solutions. Another great example of our full turnkey capabilities” commented David Neale, director at Dynamic Digital Displays Europe.

About Forrest Media

Forrest Media are the longest running privately owned outdoor advertising company in the UK. The Company operate some 52% of all premium backlights in Scotland, including landmark locations such as Clydeside Gateway in Glasgow, the M8 Motorway Tower, Maybury Edinburgh Airport and many other iconic sites across the Scottish media landscape. Forrest launched the UK's first large format digital roadside screen outside of London's Piccadilly Circus, with the introduction of the Glasgow CityScreen in 2003. This was followed by the introduction of CityScreen Manchester, Piccadilly Gardens in 2007.

About D3 LED, LLC (D3)

Headquartered in both New York City and Rancho Cordova, Calif., and with an international roster of affiliate offices located in Australia, Europe, New Zealand, Kazakhstan, and The Middle East, D3 develops turnkey LED (light emitting diode) display and lighting solutions that enrich destination-based media experiences. For more information about D3 and Dynamic Digital Displays Europe, please visit www.D3LED.com.

Contact: D3 LED, LLC

Jamie Dunne (U.S.) / Direct: 917.727.0795 / Email: jdunne@D3LED.com

Sophie Gibson (Europe) / Direct: 0121 749 5658 / Email: sgibson@d3led.com

Contact: Forrest Media

Marc Keenan / Direct: 0141 420 6000 / Email: marc.keenan@forrest-group.co.uk

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